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Month: May 2019

Get more from your Marketing Partner

katanstine

When you’re working with anyone on a project, it’s important to explain what you hope to achieve and what you…

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Posted in: Credit Union Marketing, Nonprofit Marketing, Strategy Filed under: creative brief, credit union marketing, goals, marketing partner, nonprofit marketing, objectives, strategy, target audience

Translating Organizational Goals into Marketing Goals

katanstine

Each year, executives and boards enter strategic planning season to reflect on the previous year(s), determine the best path forward…

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Posted in: Credit Union Marketing, Nonprofit Marketing, Strategy Filed under: growing membership, increasing donations, increasing net income, marketing goals, organizational goals, strategic marketing, strategic planning

20 Strategic Marketing Questions

katanstine

Strategic marketing is a highly dynamic and multi-faceted science. So, when someone asks the big question, “hey, how’s marketing going?”,…

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Posted in: Credit Union Marketing, Nonprofit Marketing, Strategy Filed under: credit union marketing strategy, nonprofit marketing strategy, strategic marketing, strategic planning

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